DOWNSTATE
DONUTS

CAPABILITIES:
BRAND
CREATIVE
DESIGN
CREATIVE
DESIGN
Services:
photography
branding
packaging
branding
packaging
We didn't stop at selling donuts. We sold belief, with the help of potatoes, joy, and Chicago hustle.
Downstate Donuts came to us with a cult following and a craving for more. We gave their brand the fresh glaze it needed: bold and inviting, with a sprinkle of rebelliousness. We built a visual identity that doesn’t whisper “artisanal,” but instead shouted "best damn donut you’ve ever had." Swagger AND starch in a warm paper sleeve.
We matched a gorgeous product with packaging that could hold its own at a sneaker drop. This wasn’t a rebrand—it was a full send.









LOVED BY LOCALS. BACKED BY CRAVINGS.
Fan favorite in Chicago
THE STARCH THAT SPARKED A DONUT REVOLUTION.
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THE
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Let's build something bold, strategic,
and unapologetically good.



